AI Video Creative Specialist (Generative AI / DTC Advertising)
- Marketing
- Full-Time
- Remote
- 1,500-2,000 USD / Month
Job Description:
Remote | Full-Time | $1,500–$2,000 USD/Month + Performance Bonuses
About the Opportunity
We're a rapidly growing, eight-figure Direct-to-Consumer (DTC) brand scaling toward nine figures, and we're looking for an exceptional AI Video Creative Specialist who can turn ambitious creative concepts into high-performing advertisements using generative AI.
We believe the future of creative production belongs to people who can combine advanced AI tools, compelling storytelling, and direct response marketing principles to produce advertising content that looks exceptional and drives measurable results.
We're looking for someone who lives and breathes generative AI—someone who understands the latest models, experiments with new workflows, and knows how to achieve precise, consistent results through expert prompting.
This is not an entry-level AI content creation role.
We want someone who can take a creative brief and produce exactly what's needed, from photorealistic UGC-style videos to animated advertisements, cinematic product demonstrations, and AI-generated musical ads.
Our top-performing AI video generator earned $5,000 in a single month.
If you have exceptional prompting skills, a strong portfolio of AI-generated video advertisements, and experience creating direct response content for DTC brands, we'd love to hear from you.
What You'll Be Responsible For
1. AI Video Generation & Creative Production
- Produce high-quality, conversion-focused AI video advertisements for paid social campaigns.
- Create a wide variety of AI-powered content, including:
- AI-generated musical and song-based advertisements.
- Photorealistic UGC-style videos featuring believable AI-generated characters.
- Stylized 3D animated advertisements with a polished, cinematic, family-animation aesthetic.
- Product demonstrations, storytelling ads, and other emerging AI creative formats.
- Translate creative briefs, scripts, and storyboards into polished, production-ready video assets.
- Experiment with different AI models and production techniques to achieve the desired visual style, movement, and storytelling.
- Maintain high standards for visual quality, realism, and brand consistency.
2. Advanced Prompt Engineering
- Use Higgsfield and its available generative AI models to produce precise, high-quality video outputs.
- Develop advanced prompting techniques to control camera movement, character expressions, environments, product placement, and motion.
- Generate specific scenes and compositions that closely match creative briefs and visual references.
- Troubleshoot generation issues such as distorted anatomy, inconsistent characters, incorrect motion, and visual artifacts.
- Build reusable prompts and AI workflows that improve production speed, consistency, and output quality.
- Stay current with emerging AI video models, tools, and generation techniques.
3. Character & Product Consistency
- Maintain consistent character appearances, facial features, clothing, and visual identities across multiple scenes.
- Preserve product packaging, branding, proportions, and visual details throughout an entire advertisement.
- Develop workflows for reference images, character consistency, scene continuity, and controlled generation.
- Ensure AI-generated content accurately represents the product and aligns with brand guidelines.
- Review and refine generated assets before delivery to the creative team.
4. Direct Response Advertising & Creative Optimization
- Collaborate with creative strategists and copywriters to bring performance-driven advertising concepts to life.
- Apply direct response marketing principles, including strong hooks, effective storytelling, clear product messaging, and persuasive calls to action.
- Develop creative variations for advertising tests, including different hooks, characters, scenes, and visual approaches.
- Review performance feedback and improve creative execution based on advertising results.
- Identify new AI-generated advertising formats that can improve engagement and conversions.
- Contribute ideas for scalable, high-performing creative concepts.
What We're Looking For
Required Qualifications
- Advanced Higgsfield Proficiency: Extensive hands-on experience using Higgsfield and its generative video models and workflows.
- Expert Prompt Engineering: Ability to generate precise shots, characters, environments, movements, and compositions based on detailed creative requirements.
- Visual Consistency: Proven ability to maintain character and product consistency across multiple scenes and complete advertisements.
- Versatile AI Video Production: Experience producing multiple AI video formats, including realistic UGC-style content, animation, and creative advertising concepts.
- Direct Response Experience: At least 1 year of experience in direct response advertising or performance-focused creative production.
- DTC or Agency Background: Previous experience working in-house for a DTC brand or with a creative/performance marketing agency.
- Portfolio of Original Work: A strong portfolio demonstrating AI-generated advertisements you've personally created.
- Creative Problem-Solving: Ability to troubleshoot generation limitations, refine outputs, and consistently achieve the intended creative direction.
- Attention to Detail: Strong understanding of composition, camera movement, lighting, storytelling, and visual continuity.
Preferred Qualifications
- Experience producing AI advertisements for beauty, skincare, cosmetics, or other DTC consumer products.
- Familiarity with complementary AI video, image, voice, and audio generation tools.
- Experience combining AI-generated footage with traditional editing workflows.
- Understanding of Meta advertising creative formats and performance metrics.
- Experience developing repeatable AI production pipelines for high-volume creative teams.
- A track record of producing AI-generated advertisements that have achieved significant advertising spend or profitable performance.
What Success Looks Like
You'll thrive in this role if you can consistently:
- Transform detailed creative briefs into high-quality AI-generated advertisements.
- Generate precise shots, movements, and character actions with minimal unnecessary revisions.
- Maintain strong character and product consistency across complete video advertisements.
- Produce different AI advertising formats without sacrificing quality.
- Troubleshoot complex AI generation challenges independently.
- Develop efficient production workflows that improve turnaround times.
- Collaborate effectively with creative strategists and editors to produce stronger advertising content.
- Contribute to winning advertisements through high-quality creative execution.
Compensation & Growth Opportunities
Monthly Base Compensation: $1,500–$2,000 USD, depending on experience and demonstrated ability.
Performance Incentives: Additional bonuses for winning advertisements that meet established performance criteria.
Our top-performing AI video generator earned $5,000 in a single month, demonstrating the earning potential available through strong creative performance. Individual results may vary.
Additional highlights:
- Fully remote, full-time opportunity
- Access to innovative AI-driven creative workflows
- Opportunity to work on high-spend advertising campaigns
- Direct collaboration with experienced creative strategists and performance marketers
- Performance-based earning potential and opportunities for professional growth
IMPORTANT: READ BEFORE YOU HIT "APPLY"
We're looking for creators who can demonstrate exceptional AI video generation skills through real, original work.
1. Your AI Video Portfolio
Share your best original AI-generated video advertisements. We want to see your range, technical ability, prompting expertise, and creative execution.
2. Your Top 3 Performing Advertisements
Submit three of your strongest-performing advertisements that you personally produced.
Where available, include advertising spend, performance metrics, and a brief explanation of your contribution.
3. Your AI Production Experience
Briefly describe your experience with Higgsfield, the models and workflows you use, and your background in DTC or creative agency environments.
Important: Only submit work you personally created or substantially produced. We may ask candidates to explain their generation process, share prompt examples, or demonstrate how specific scenes were developed.
We're looking for genuine technical expertise and proven creative ability—not recycled portfolios or work created by other people.
If you can turn almost any creative concept into a compelling AI-generated advertisement, we want to see what you can do.